One of the biggest mistakes that founders can make is doing something that maybe seems like a great idea, and seems like a good use of time, but actually isn't measurable, significant, incremental growth.
What we've found was that people were utilizing Eventbrite to turn their passions into revenue-generating ventures.
I think there's real value in having a founder CEO. Obviously, I'm biased, but I'm driven by a purpose and a mission and a vision, not just profits.
The gender parity is something that has been organic to Eventbrite since we started building a team.
It's incredibly important to be - once you do have a product - acutely observational about the trends.
People are multi-dimensional and crave a multi-sensory experience.