The Gmail app is definitely the app I use the most. I am always running from meeting to meeting, so it keeps me up-to-date with everything going on. I actually e-mail more often from my iPhone than my laptop, so having a nicely designed e-mail app is really important.

Traditional models of work only let us cross out the needs on the very bottom of the pyramid - basic sustenance. On the flipside, independent employment within the network of the new sharing economy addresses our needs for a sense of community and belonging, autonomy and respect, creativity and problem solving.

Sprout's a really cool app for pregnant women. It shows you what your baby's development is in real time, so I find myself checking it quite often.

Since most startups operate at a break-neck pace, with a concept to prove or a product to launch within a rapidly shortening runway of financing, company culture often gets shoved aside. This is a big, big mistake: Nobody serious about their business should put culture in the corner.

All of our TaskRabbits go through a vetting process, which includes an online application, a video interview, a series of background checks, and then an online quiz that they have to pass before they're activated on the site.