I was in banking because it was high-paying, intense, a real meritocracy, and the afterwork part was fun, but I found everything to do with banking so boring.
I think we live in a unique time - the verbs that make up our online and mobile lives haven't been completely invented or imagined for us. That was kind of a life path I was on.
Clearly as you move to being a public company, probably even more than growth, there is a huge value based on predictability.
The art of it is, the more we can bring complex game mechanics to a mass market, the more engaging the games will be. But at the same time, we have to simplify everything: the mass market has a lower attention span; they're not seeking that experience from the outset.